The real value is comparing several services to print what fits your use cheaply, quickly, and cleanly — cashback on the order is just a bonus on top

Deep dives Published:2026-06-03 Updated:2026-06-21 16 min read

Earning points on print services — the real win is matching the right service to your use case

Print services cover several distinct categories: photo prints, online printing (business cards, flyers, doujinshi), convenience store printing, New Year cards, and photo books. The best service varies by purpose. Trying to use one service for everything is less effective than choosing the right tool for each job — that way you win on quality, price, and delivery time all at once. Cashback through a points site is the bonus you add on top. First, get the service selection right, prepare your print-ready files, and plan your order volume for cost efficiency.

This guide covers print-service points strategies through five lenses: a service map by use case, print file submission basics, bulk-order cost structure, how to route orders for cashback, and the failure patterns unique to printing. For photo printing specifically see photo prints, for New Year cards see nengajo, for photography studios see photo studio, and for stationery and office supplies see stationery & office.

Service map by use case — decide what you're printing, then pick the service

Print services fall into five broad categories. Even though they all involve "printing," quality requirements, delivery timelines, and pricing structures differ significantly. Always determine your use case before selecting a service.

Use caseRepresentative servicesKey selection criteriaPoints strategy
Photo prints (L-size, 2L, square) Photo book services with prints, Camera no Kitamura, Fujifilm Color reproduction, paper finish, per-print unit cost Route your order for cashback. Bulk orders lower the unit cost
Online printing (business cards, flyers, booklets, envelopes) Raksul, Printpack, Graphic, etc. Quantity, paper, finishing, delivery — comparing multiple services is essential Route for cashback. Bulk orders + early-submission discounts reduce unit cost
Doujinshi / self-published booklets Eiko, Populus, Graphic, NextOne, etc. Paper, binding type, print method (offset vs. digital), quantity, deadline Confirm cashback eligibility before ordering. Early-bird discounts have big impact
Convenience store printing 7-Eleven (Netprint), Lawson/FamilyMart (PrintSmash, etc.) Urgency, small quantities, convenience Use points cards or e-money payment to stack rewards
New Year cards (nengajo) Shimajima, Futaba, Fujifilm, etc. Design flexibility, variable data printing, early-bird pricing (November) Early bird × routing cashback is the maximum win. Discounts shrink after December
Photo books Shimajima Print, TOLABOO, Nohana, etc. Page count, binding, color quality, cover material, price tier First-time coupon + routing cashback stacking works well

Convenience store printing suits urgent, small-volume jobs. Most convenience store print services are not eligible for points-site cashback, but paying with e-money (nanaco, WAON) can still add a layer of rewards. For larger quantities, specialist online printers offer far lower unit costs. Switch between them based on use case and volume.

Photo prints and photobooks are useful not only to keep for yourself but also as gifts. For a birth, birthday, or anniversary, compiling accumulated photos into a photobook to give is often more appreciated than just handing over the data. Even for gift purposes, routing the order you were going to make anyway through a point site earns rewards. Point-earning for celebrations and gifts in general is gathered in our celebrations and gifts guide, a useful reference when making printed items as presents.

Print file basics — the 3 things that cause reprints if you get them wrong

The most common source of problems with online printing, doujinshi, business cards, and flyers is file submission errors. Discovering the mistake after printing means a costly and time-consuming reprint. Three things to always check before you submit:

  • Bleed: Extend colors and patterns at least 3–5 mm beyond the finished trim size. This prevents white edges from appearing when the sheet is cut. Submitting without bleed is the classic cause of white slivers at the edges. Using each service's provided template is the safest approach.
  • Resolution: Photos and images need to be at least 350–400 dpi for print. Submitting web-resolution images (72–96 dpi) results in visibly blurry output when enlarged. Smartphone photos often have sufficient resolution at full size, but heavily cropped images may not.
  • Color mode (CMYK): Commercial printing outputs in CMYK (cyan, magenta, yellow, key/black). RGB files are automatically converted, but the converted result can differ noticeably from what you see on screen — particularly vivid blues, greens, and oranges tend to look duller in print. When working in Photoshop or Illustrator, start in CMYK mode from the beginning to avoid surprises.
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Pre-submission checklist: ① bleed added (3–5 mm) ② images at 350 dpi or higher ③ color mode converted to CMYK ④ text outlined or fonts embedded ⑤ exported as PDF/X (service-dependent). Always read each service's submission guide, and use their template if one is provided.

Some services offer two routes: "easy submission" (design on their website) and "data submission" (your own files). If you're not confident in your design skills, the easy-submission route avoids file-spec pitfalls — though at the cost of design flexibility.

Bulk-order cost structure — quantity, early submission, and paper all move the unit cost

Online printing uses a declining unit-cost model: the more you print, the less each copy costs. The per-unit price for a small run (10–30 copies) can be several times higher than for a larger run (100+). When you can consolidate orders, doing so gives you an overwhelming unit-cost advantage.

Cost factorDetailsHow to take advantage
Volume discount (unit cost falls as quantity rises) The difference between 10 and 100 copies per unit is substantial Estimate total consumption and order in bulk
Early-submission discount Longer lead times mean lower prices Select the cheapest delivery window if you're not in a hurry
Paper and finishing choices Gloss, matte, thickness, and special finishing affect price Limit specs to what your use case actually requires — skip unnecessary finishes
Multi-service comparison Same spec, different price across services Get quotes from several services for the same spec
First-order / new-user coupons Discounts for new sign-ups are common Check for these and stack them with your first order

For doujinshi and booklets, the print method also directly affects unit cost. Digital printing is more economical for small runs (tens of copies); offset printing becomes more cost-effective at higher volumes (hundreds or more). The difference between early-bird pricing (submitting months before an event) and standard pricing is also significant in this category.

For photo prints, ordering in bulk lowers the per-print cost. Consolidating a backlog of photos into a single L-size print order, combined with routing cashback, is a practical way to save.

Bulk orders and large print runs of dojinshi tend to add up to a large order amount, so the rewards you receive also change with how you choose the credit card you pay with. On top of routing points, paying with a high-reward card or a card in your main ecosystem means the absolute amount of rewards layered on grows with the large order amount. Which card suits the way you spend is compared in our card ranking guide, so reviewing your payment method before bulk printing reduces missed rewards.

Step-by-step guide to earning points on print services

  1. ① Define use case, spec, deadline, and quantityClarify what you need (business cards, flyers, photos, photo books, New Year cards, doujinshi), the size, paper, quantity, and deadline. The earlier you move, the more early-bird pricing options you'll have.
  2. ② Compare price, lead time, and quality across multiple servicesRequest quotes from several services for the same spec. Look beyond price — check reviews, track records, and how clear their submission guides are. For doujinshi, request physical samples if possible.
  3. ③ Prepare your file to specVerify bleed, resolution, color mode (CMYK), and text outlines or font embedding. Use each service's submission template if one exists. The easy-submission (web design) route is also an option.
  4. ④ Check for a cashback offer, then route before placing the orderCheck Pointnavi to confirm whether your chosen service has an active offer. If it does, click through the points site immediately before entering the order form — don't open new tabs or close the browser after routing.
  5. ⑤ Pay with a rewarding payment methodPay for your print order using a cashback card or e-money in your main points ecosystem. Stack early-submission discounts and first-order coupons where possible. See contactless payment.
  6. ⑥ Consolidate earned pointsCollect points earned from each service into your main ecosystem and use them before they expire. See expiry prevention.

Failure patterns unique to printing — and how to avoid them

  • No bleed → white edge after trimming: Trim variation leaves a white sliver — the classic rookie mistake. Use each service's template and include 3–5 mm of bleed.
  • RGB file submitted → colors look dull or washed out in print: Vivid blues and greens on screen can turn muddy in CMYK print. Work in CMYK mode from the start in Illustrator or Photoshop and verify the conversion before submission.
  • Low resolution → blurry output: Low-res images from the web, or smartphone photos that have been heavily cropped and enlarged, will print blurry. Use 350 dpi or higher for print.
  • Not checking lead time → missing the event: Spec complexity, order volume, and busy seasons can all extend delivery. The nengajo season and Comiket periods are especially crowded. Work backward from your event date and order with buffer time.
  • Ordering nengajo in December → overpaying: Early-bird discounts for New Year cards are most generous in November. Most services reduce discounts after December. Make it a yearly habit to order in November.
  • Miscalculating doujinshi print run → too many or too few: Print runs can't be easily changed after ordering. Base your quantity on event scale and past sales data. For first-timers, erring on the lower side reduces risk.
  • Forgetting to route → zero cashback: You must click through the points site immediately before placing the order. Opening the points site in a new tab after already adding items to the cart can invalidate the tracking. Always follow the sequence: route → order form.

Besides the printing-specific mistakes listed here, there are stumbles common to point-earning in general — "forgetting to route," "forgetting to cancel a free trial," and "letting earned points expire." Because printing bulk orders grow the order amount, even one missed routing tends to mean a big loss. These common failure patterns and how to avoid them are gathered in our failure-patterns guide, so checking it too gives you peace of mind.

How cashback routing works — printing means you're ordering something you already need

Orders for online printing services, photo prints, and photo books are sometimes eligible for cashback when placed through a points site. Cashback routing is a bonus layered on top of orders you were already going to make — ordering unnecessary prints just to earn points defeats the purpose.

Eligibility varies by service and changes over time. Before ordering, check Pointnavi for an active offer from your chosen service. If one exists, click the routing link immediately before opening the order form. Cashback rates and eligibility terms change, so always verify current conditions on the points site.

Print categoryRouting cashback notesAdditional detail
Online printing (business cards, flyers, etc.) Route before placing the order. When multiple services qualify, prioritize the one with an offer Larger bulk orders mean higher order value and more cashback earned
Photo prints / photo books Route before ordering. First-order coupons can sometimes stack with routing cashback Some services limit cashback to the first order
New Year cards Route during the early-bird window (November) and place the order then Early-bird discount × routing cashback is the maximum combination
Doujinshi / booklets Check eligibility first — many doujinshi printers are not listed Choose the printer based on quality and deadline first
Convenience store printing Mostly not eligible for points-site cashback E-money payment (nanaco, etc.) can add a layer of rewards

If points accumulate across multiple services, consolidate them into your main ecosystem. For a comparison of common points currencies, see common points comparison.

Mini glossary — key terms for print submission and production

Knowing the basic terminology around print file submission and production methods goes a long way toward avoiding reprints and delivery delays. Give this a quick read before placing your order.

TermMeaningWatch out for
BleedColor and pattern extended beyond the finished trim sizeWithout bleed, a white edge can appear at the trim line
Resolution (dpi)A measure of image detailUse a higher value for print. Web-resolution images will look blurry
Color mode (CMYK)The color model used in commercial printingLeaving files in RGB can cause color shifts after printing
Offset / digital printingPlate-based printing vs. direct-from-file printingCost advantage shifts depending on print quantity
Early-submission discount (hayawari)A lower price for choosing a longer lead timeHas the biggest impact for New Year cards and doujinshi
Easy submissionDesigning and ordering directly on the service's websiteReduces spec errors but limits design flexibility

Once you have these terms down, you can focus on the essentials — matching the right service to your use case, submitting correct files, and planning a realistic deadline — before worrying about cashback rates. Get those right first, then confirm a routing offer on Pointnavi just before placing your order. That sequence is what makes print points strategy work reliably.

Frequently asked questions

Where does points strategy have the biggest impact for print services?
It depends on your use case. Online printing (business cards, flyers, booklets) produces higher order values as quantities increase, which means more cashback earned per order. For New Year cards, routing during the November early-bird window delivers the biggest savings. For photo prints and photo books, combining bulk orders, first-time coupons, and routing cashback is effective. Convenience store printing is mostly ineligible for points-site cashback — e-money payment is the alternative there.
What's the most important thing to get right with print files?
Three things: ① bleed (extend colors 3–5 mm beyond the trim size) ② resolution (350 dpi minimum) ③ color mode (CMYK). Getting any of these wrong results in white edges at the trim, dull colors, or blurry output. Using each service's official template is the safest approach. If file prep feels daunting, the easy-submission (web design) route avoids most spec pitfalls.
How do I choose a doujinshi printer?
Key criteria: print method (offset vs. digital), quantity, deadline, early-bird pricing, and paper options. Digital printing is more cost-effective for small runs (a few dozen copies); offset tends to win on unit cost at higher volumes. Printers get busy before events, so use early-bird pricing aggressively. Request a physical sample before committing to make sure the output quality meets your expectations.
When should I order New Year cards to get the best price?
November is the sweet spot. Most services offer their steepest early-bird discounts for submissions received by the end of November — there's often a substantial jump in price for December orders. Layer in points-site routing cashback and the savings add up further. December also brings longer lead times due to peak demand. Make it a yearly routine to start in early November.
Can I earn points when printing at a convenience store?
Most convenience store print services are not eligible for points-site routing cashback. However, paying with store-linked e-money — nanaco at 7-Eleven, WAON or Rakuten Edy at Lawson or FamilyMart — does earn a layer of rewards on those transactions. Convenience store printing makes sense for urgent small jobs; for larger volumes, specialist online printers are far more cost-effective per copy.
When should I use photo prints vs. a photo book?
If you want individual prints to keep, display, or hand out, go with photo prints. If you want to bring a trip or event together in a single volume to browse or give as a gift, a photo book is the better fit. Photo prints come in L-size, 2L, square, and other formats — easy to put in an album or share with others, and the per-print cost drops when you order in bulk. Photo books let you control the page layout and cover material, making them ideal for gifts and keepsakes; they also tend to combine well with first-order coupons and routing cashback. For either option, check Pointnavi for an active routing offer before placing your order. For a deeper dive into photo printing, see the photo prints guide.
Which service is best when I only need a small quantity?
For "right now, just a few copies," convenience store printing is the easiest option (though most are ineligible for points-site cashback — use e-money to add a layer of rewards). For small runs of business cards, flyers, or booklets (a few dozen and up), online printers that support digital printing for small quantities are a good fit. Keep in mind that online printing is priced on a declining curve — the fewer copies you order, the higher the per-unit cost. Before placing a small order, consider whether you truly need a small quantity or whether you have upcoming needs you could bundle. Consolidating into one order wins on unit cost and routing cashback amount. If you're not in a rush, choosing the longest available lead time will unlock early-submission pricing for additional savings.
What should I do if I'm not confident about preparing print files?
Use the "easy submission" route that most services offer — you pick a template on their website, then fill in your text and photos. The service handles bleed, resolution, and color mode behind the scenes, which eliminates the most common causes of reprints. You give up some design flexibility, but for standard jobs like business cards, New Year cards, and flyers, the results look polished. If you prefer to supply your own files, download the service's submission guide and template before you start, and run through this checklist before uploading: bleed added, images at 350 dpi or above, color mode set to CMYK, text outlined or fonts embedded. When in doubt, place a small test print first, verify the output, then order the full run.
How can I avoid forgetting to route for printing I order every year, like New Year's cards?
Printing you order every year or regularly — New Year's cards, reprints of business cards — becomes "routine," so routing is easy to forget. Setting up a "route even if you forget" system in advance — starting access to the print services you use from point-site bookmarks, and using a browser extension that pops up a routing notice — lets you earn rewards naturally each time you order. Concrete ways to systematise routing are gathered in our systematising guide.
I want to make photo prints or a photobook to commemorate my child's school entrance or graduation.
School entrance and graduation are perfect timing to compile photos, and a period when photobook and photo-print orders increase. Routing through a point site when you order the keepsake you were going to make anyway earns rewards. It is also a period when entrance-prep and graduation expenses overlap, so routing not just the printed items but the whole entrance preparation together is efficient. Point-earning for graduation and entrance preparation in general is gathered in our graduation and entrance prep guide.

This article was written from publicly available information on each point site as of 2026-06-21. Cashback rates, campaign terms, and redemption rules can change without notice — always check each site's official page for the latest. This site uses each point site's referral program, but going through a referral link never changes the rate you receive.