Chobirich Complete Guide 2026 — Sub-Site Use with Chobirich Day & Member Ranks
Start by understanding where Chobirich fits
Chobirich (operated by Chobirich Inc.) was founded in 2002 and has over 20 years of operation, with more than 5 million members and 10,000+ ad offers — firmly in the top tier of Japan's point-site industry. Yet the conversation usually starts with "sign up for Moppy or Hapitas first." The reason is simple: Chobirich is designed for a particular style of running it as a secondary site — earning steadily every day and concentrating activity on specific dates.
High-value offers like credit-card applications and FX deals change in payout by site and season. The right move is always to check Pointnavi and use whichever is highest. On top of that, the habits of "getting boosted cashback on the 5th, 15th, and 25th of every month," "earning a standing rank bonus," and "stacking small amounts daily through games" are the real reasons to keep Chobirich as a sub. This guide focuses on the thinking behind those mechanics. Because specific numbers, conditions, and campaign dates change over time, always verify the latest at Pointnavi and the official Chobirich site.
The core idea: Chobirich is designed to deliver when you combine three things — concentrating purchases on designated days, building a rank for a permanent bonus, and using free games to build a daily base. Treating it as a "sub" that supplements your main site is the most rational approach.
Specs at a glance — the "2 points = 1 yen" rule comes first
| Item | Detail |
|---|---|
| Operator | Chobirich Inc. (founded 2002) |
| Members | 5 million+ |
| Ad offers | 10,000+ |
| Point rate | 2 chobi points = 1 yen |
| Minimum exchange | Varies — check the official site |
| Exchange options | Cash (bank), dot money, PeX, gift cards, and more — 30+ options |
| Signature programs | Chobirich Day / Super Chobirich Day / Member rank |
| Games | Chobi gacha, bingo, slots, derby, and more |
| Safety | Privacy Mark certified, TRUSTe certified, SSL throughout |
| Track record | 20+ years |
Watch out for the "2 points = 1 yen" rate: Divide the displayed chobi points by 2 to get the yen value. Placed next to Moppy or Hapitas (both 1 pt = 1 yen), the numbers look twice as large, which can mislead. Always convert to yen before comparing offers. Pointnavi shows all sites in yen terms side by side.
Minimum exchange amounts and fees vary by period and destination. Internet-bank routes tend to be fee-free, while city banks and Japan Post may incur a fee for direct transfers. Routing via dot money can eliminate those fees — see the cash-out section below.
How to think about "Chobirich Day" — the same purchase, a different date, more cashback
One of Chobirich's defining traits is "Chobirich Day" on the 5th, 15th, and 25th of every month, when cashback on eligible shopping offers is boosted (the exact rate and eligible offers change over time — check the official site). From a point-earning perspective this means: the same purchase can pay back more simply by shifting the date.
The key mental shift is to think: "what purchases can I time to these days?" If you were going to buy something anyway, moving the date a day or two to land on a "5" gives you extra points for free. That is the practical case for keeping Chobirich as a sub.
| Event | When | What happens |
|---|---|---|
| Chobirich Day | 5th, 15th, 25th of every month | Boosted cashback on eligible shopping offers |
| Super Chobirich Day | Second half of months divisible by 3 (guerrilla launches possible) | More offers become boost-eligible |
| High-cashback DAY | Around the 10th (approximate) | Certain categories pay more |
Super Chobirich Day is the moment for planned purchases: It tends to fall in months divisible by 3, but same-day announcements and surprise launches happen too. Keeping a running "wish list" ready and processing it when the event goes live is the most efficient approach. Specific multipliers, eligible offers, and dates all change — confirm at the official site.
Three Chobirich Days per month, plus occasional Super Chobirich Days, create multiple windows each month when your cashback is higher. You can't time everything perfectly, but building the habit of "if I'm buying it anyway, match the date" changes what accumulates over time.
To go a step further, we recommend "building your month's shopping around a 'days-ending-in-5 calendar.'" Chobirich Day (the 5th, 15th, 25th) comes three times a month, so park non-urgent purchases until those days and process them together. Some days also coincide exactly with other services' boost days, like Yahoo! Shopping's "days ending in 5," and aiming there layers the routing reward and each mall's perks on the same day. The knack is to write out "what you plan to buy this month" at the start of the month and assign each item to the nearest days-ending-in-5. But buying things you don't need just because "the reward is up that day" is backwards. The principle is always "shifting the date of things you'd buy anyway." Target shops and multipliers change by period, so confirm eligibility on the official site before buying.
Making the most of the member-rank system — building toward "permanent Gold"
Chobirich has five member ranks (Regular, Bronze, Silver, Gold, Platinum). Rank is determined by either the number of ad uses or total points earned in the past six months — whichever threshold you meet. The higher your rank, the larger the bonus added to points earned through shopping, app downloads, and surveys. The specific bonus rates and achievement conditions can change over time, so always confirm the latest at the official Chobirich site and Pointnavi.
| Rank | Level of perks | Notes |
|---|---|---|
| Regular | No bonus | Starting rank after sign-up |
| Bronze | Bonus starts here | First milestone to target |
| Silver | Larger perks than Bronze | Birthday bonus unlocked |
| Gold | Perks grow further | Birthday bonus unlocked |
| Platinum | Largest perks | Gift-card exchange bonuses. The end goal. |
※ This table shows the relative level of perks between ranks. The specific bonus rates and achievement conditions change — always check the official site and Pointnavi for current details.
Chobirich's unique "permanent Gold guarantee"
No other point site offers this: once you've reached Platinum and have been a member for more than a year, you are permanently guaranteed Gold rank or above. Even if your point-earning activity slows down, you keep at least the Gold bonus level.
This makes a "build Chobirich as a long-term sub" strategy realistic. Reach Platinum once, and even if you go quiet for a stretch, the next time you ramp up activity your Gold-level bonus is waiting. That design works well with a steady, cumulative approach to points.
How to climb ranks efficiently
- One big offer can push you up fast: A single credit-card application or account-opening offer can drop enough points to clear the rank threshold in one shot. Combining that with a Chobirich Day layers multiple benefits at once.
- Use shopping marathons: Multi-store shopping events (like Rakuten's Shopping Marathon) let you hit multiple Chobirich-eligible stores in one go, building usage count quickly.
- Rank is re-evaluated monthly on a rolling 6-month window: Maintaining activity keeps you at Platinum; slipping below still leaves you at Gold or above once the permanent guarantee kicks in.
Rank × Chobirich Day stacking: Shopping on a Chobirich Day while at a higher rank combines the day's boosted cashback with your rank bonus. There are several such windows every month — that is the practical core of running Chobirich as a sub. Specific rates and conditions change; verify at the official site.
To grow your membership rank efficiently, a realistic strategy is to "concentrate during periods when many high-value deals appear, and reach Platinum in one push." Routing your Chobirich usage during periods when large-point deals like card issuance and account opening increase — new-life season, before sales — makes it easier to rack up the rank-judgment count and points in a short span. And once you reach Platinum and a year has passed since joining, the "permanent Gold guarantee" is secured, leaving you Gold-level bonuses even after usage settles down. In other words, a long-view approach of "grow intensively over the first few months to a year, then run it comfortably as a sub" is rational. However, high-value deals — credit-card issuance especially — can affect screening if you apply for several in a short span, so watch your application pace even when aiming for rank.
Games and free content — building a daily baseline
Chobirich's other pillar is its depth of free, daily-use game content. Compared with other point sites, there are noticeably more "earn while doing something else" mechanics. These won't make you rich on their own, but daily consistency builds a steady floor under your earnings.
- Chobi Gacha (smartphone only): One free gacha coin per day, which you can bank and spend in batches. Each month's early days feature a "festival period" with no blank draws — a higher-yield window to plan for.
- Slot game: Accumulate virtual medals and exchange them for points. Built for the daily-touch habit rather than big one-time wins.
- Bingo: A week-long progression game — the earlier you hit bingo, the more points you earn. A lucky early line can pay off meaningfully.
- GOGO! Derby: Pick a winning horse; multiple entries per day. Small amounts per result, but consistent over time.
Think of the games less as "earning big" and more as a reason to open the app every day and not miss Chobirich Days or new high-value offers. They are support, not the main event — keep shopping cashback and high-value offers at the center of your strategy.
How to use it alongside your main site — roles, not rivalry
Chobirich is most effective not as a standalone main site but as a sub that complements Moppy or Hapitas as your primary. The highest-paying site for any given offer varies month to month. The right move is always to check Pointnavi and apply through whichever is currently highest.
| Use case | Best site | When Chobirich steps up |
|---|---|---|
| Card applications, FX, brokerage accounts | Moppy is often highest | Compare on Pointnavi and use the winner |
| Everyday shopping | Competitive when timed to Chobirich Day | Concentrate on the 5th, 15th, 25th |
| Rakuten / Yahoo! Shopping | Sites broadly similar | Chobirich Day overlap can tip it |
| App downloads | Compare across sites | At Platinum, the rank bonus can make it competitive |
| Daily baseline earning | Chobirich games | Richer free-game lineup than most rivals |
Funnelling everything through Chobirich means missing higher payouts elsewhere. If you just want one site without comparison shopping, Moppy is the rational default for high-value offers. Adding Chobirich as a sub is worth it for exactly three reasons: the Chobirich Day shopping multiplier, the permanent rank bonus stacking onto every purchase, and the daily game baseline.
Cash-out routes — making dot money and PeX work for you
Chobirich offers 30+ exchange destinations covering cash, gift cards, and third-party points. Fees and speeds differ by route. It helps to think in two modes: "direct exchange" and "via a hub."
| Route | Features | Watch out for |
|---|---|---|
| Via dot money → bank transfer | Saves fees for most banks | May take a few days to arrive |
| Direct to internet bank | Sumishin SBI・Rakuten Bank tend to be fee-free | Some banks incur a transfer fee |
| Via PeX → various points | Wider options; airline miles possible | Exchange rate varies by period and route |
| Amazon gift card, etc. | Equal-value exchange; convenient | Check the destination service's own fees |
Transferring directly to a city bank or Japan Post bank often incurs a fee. Routing via dot money can eliminate those fees — that's one of Chobirich's practical advantages. Routing via PeX unlocks destinations not available directly from Chobirich (such as airline miles). Exchange rates and conditions change, so always check the current terms at the official site before converting.
For a broader look at optimizing exchange routes and pooling points from multiple sites, see the exchange-route optimization guide.
To avoid missing rewards at cash-out, also keep "exchange units" and "consolidating multiple sites" in mind. Exchanges have a minimum exchange unit, and fractional points can be left unexchangeable. Not just Chobirich — consolidating other sites' points into a relay service like dot money or PeX and then exchanging together lets you use up the fractions while paying the fee just once. Also, relay services sometimes run exchange-boost campaigns, and timing a non-urgent cash-out to those can be even more advantageous (boost rates and conditions vary, so confirm officially). The more you accumulate across multiple sites, the more it pays to build a setup that fixes your exit (cash-out destination) to one or two places and consolidates. For details, see the exchange-route optimization guide.
Common mistakes and how to avoid them
Whether with Chobirich or any point site, "points not credited" or "offer not approved" almost always traces back to a technical settings issue or an overlooked condition. The items below prevent the vast majority of problems.
- Clicking an offer with cookies disabled: Chobirich tracks conversions via cookies. If cookies are blocked, an ad blocker is on, or you are in private/incognito mode, the referral won't register. Before clicking any offer: confirm cookies are enabled, ad blocker is off, and you are in a standard browser session.
- Shopping at non-eligible stores on Chobirich Day: The cashback boost only covers designated eligible stores — not all offers. Check the eligible list before planning your purchases.
- App-version tracking issues: Some users report that cashback isn't tracked correctly when browsing through the app. If unsure, use the web browser version to make purchases.
- Not reading offer conditions: Conditions like "household members ineligible," "first-time use only," or "specific transaction required" vary offer by offer. Filing a support query after the fact takes a long time. Always read the conditions before applying.
- Leaving points idle too long: Chobirich points have no fixed expiry, but very long inactivity can put an account into dormant status. Log in at least once every six months and redeem accumulated points regularly.
How to sign up
Registration is free. Signing up through an invitation link often unlocks a welcome bonus for completing your first ad action within a set period (conditions and amounts vary by campaign). Invitation codes generally cannot be added after registration, so make sure to enter through an invitation link before you register.
- Open the official Chobirich site via an invitation link The invitation code fills in automatically. Going directly means no welcome bonus.
- Enter a nickname, password, and date of birth Your real name is not required. Your nickname is visible to whoever invited you, so avoid using your real name if you value privacy.
- Complete phone-number verification (outbound call) Call the number shown on screen — no charge to you. Complete within the time limit.
- Use one offer immediately after registering Fast-approving offer types (app downloads, free account registrations) are ideal. Confirm the welcome-bonus deadline and minimum requirements.
- Download the app and make daily Chobi Gacha a habit Daily spins build up over time. Notifications for Super Chobirich Day and rank changes also arrive through the app.
For a broader discussion of how to evaluate point-site safety, see the safety and risk guide.
Mini glossary — key terms you'll encounter on Chobirich
Chobirich has more unique programs than most point sites. Knowing the terminology makes everything easier to navigate. Below are the core terms alongside a note on what to watch for when running Chobirich as a sub.
| Term | Meaning | What to watch for |
|---|---|---|
| 2 pt = 1 yen rate | Divide displayed chobi points by 2 to get the yen value | Numbers look twice as large as on Moppy (1 pt = 1 yen) — always convert before comparing |
| Chobirich Day | Boosted cashback on eligible shopping offers on the 5th, 15th, and 25th of every month | Only designated stores qualify — check the list and time your purchases |
| Super Chobirich Day | A larger cashback boost, typically in months divisible by 3 | Guerrilla launches happen too — keep a wish list ready |
| Member rank | A tiered system where a higher rank adds a standing bonus to points earned over the past 6 months | One high-value offer can sometimes push your rank up in a single step |
| Permanent Gold guarantee | Once you've reached Platinum and been a member for 1+ year, Gold rank or above is guaranteed permanently | Makes a long-term sub strategy realistic even through quiet periods |
| dot money relay | Routing your cash-out through dot money to reduce transfer fees | Takes a few extra days to arrive compared with direct transfer |
These six concepts are the foundation for understanding Chobirich. The positioning: a sub that complements Moppy or Hapitas as your main — three axes (concentrate on specific days / build rank for a standing bonus / use games for a daily baseline) working together. Always compare in yen (2 pt = 1 yen). Check Pointnavi for the best rate on every high-value offer rather than committing to Chobirich by default. Route cash-outs via dot money to save on fees. Multipliers, conditions, and event dates change — confirm the latest at the official site and Pointnavi.
FAQ
Is Chobirich safe to use?
Should Chobirich be my main site or a sub?
The "2 points = 1 yen" rate is confusing. How do I deal with it?
What's the best way to use Chobirich Day?
How long does it take to reach a higher member rank?
Do chobi points expire?
How much can I realistically earn from Chobi Gacha and the other games?
What are the advantages of cashing out via dot money, and how do I keep fees low?
Can I also earn from Chobirich's friend referral?
If I juggle other point sites, does it affect my Chobirich rank or permanent Gold?
Measured rewards for popular offers, site by site
Data measured by our regular crawls of each point site. The same offer can pay differently — with different terms — depending on the site.
SBI証券
| Site | Offer (as listed) | Reward (as measured) | Approx. JPY | 90-day range | Measured on |
|---|---|---|---|---|---|
| モッピー | SBI証券【FX】 | 15,000P | ≈ 15,000円 | 15,000〜17,000pt | 2026-06-30 |
| ポイントタウン | SBI証券【新規口座開設完了】 | 13,000 | ≈ 13,000円 | 5,000〜14,500pt | 2026-07-13 |
| ポイントインカム | SBI証券 口座開設 | 110,000 pt | ≈ 11,000円 | 30,000〜140,000pt | 2026-07-20 |
| ハピタス | SBI証券 NISA口座開設 | 7,000 pt | ≈ 7,000円 | No change | 2026-06-10 |
| Powl | SBI証券 確定拠出年金(iDeCo) | 65,000pt | ≈ 6,500円 | 30,000〜65,000pt | 2026-07-07 |
| ちょびリッチ | SBI証券【口座開設】 | 13,000pt | ≈ 6,500円 | 4,000〜28,000pt | 2026-07-13 |
楽天市場
| Site | Offer (as listed) | Reward (as measured) | Approx. JPY | 90-day range | Measured on |
|---|---|---|---|---|---|
| ちょびリッチ | 楽天市場 | 1% | — | No change | 2026-06-02 |
| モッピー | 楽天市場 | 1.0% | — | No change | 2026-06-10 |
| ハピタス | 楽天市場 | 1 % | — | No change | 2026-06-10 |
| ポイントインカム | 楽天市場 | 1 % | — | No change | 2026-06-02 |
| ポイントタウン | 楽天市場 | 1% | — | No change | 2026-06-02 |
| フルーツメール | 楽天市場 | 1.0% | — | No change | 2026-06-12 |
| 楽天 Rebates | 楽天市場 | 0.2% | — | No change | 2026-07-17 |
楽天証券
| Site | Offer (as listed) | Reward (as measured) | Approx. JPY | 90-day range | Measured on |
|---|---|---|---|---|---|
| ハピタス | 【10日まで★爆裂還元】楽天証券 | 18,000 pt | ≈ 18,000円 | 10,000〜25,000pt | 2026-07-18 |
| ポイントタウン | 楽天証券 | 7,500 | ≈ 7,500円 | No change | 2026-07-17 |
| ちょびリッチ | 楽天証券 | 9,000pt | ≈ 4,500円 | 9,000〜18,000pt | 2026-07-13 |
| モッピー | 【高還元】楽天証券 iDeCo | 2,800P | ≈ 2,800円 | No change | 2026-06-10 |
| げん玉 | 【PR】楽天証券総合口座(口座開設) | 2,385pt (238円相当) | ≈ 238円 | 2,385〜43,000pt | 2026-07-07 |
※ JPY conversion applies to point-denominated offers only, using each site's point rate (for % offers, compare the rates directly). Measurement dates vary by site, and rewards/terms change — always check each site's latest listing before use. Rows with different offer names may be separate offers with different terms.
This article was written from publicly available information on each point site as of 2026-07-17. Cashback rates, campaign terms, and redemption rules can change without notice — always check each site's official page for the latest. This site uses each point site's referral program, but going through a referral link never changes the rate you receive.